When a visitor comes to your site and gives you their email, you'll notice that some properties in your righthand sidebar will pre-populate with some more information than just the email. 

This is due to Drift Intel, who uses the emails of your site visitors to find some more information that can help you find out more about your site visitors.

Not every person who comes onto your site will be able to be identified via Drift Intel. It's also possible for a site visitor to be misidentified if they have an email address that closely matches someone else's email address.

Here is a list of the fields that get populated: 

• Employment Name: {{employment.name}}
• Employment Title: {{employment.title}}
• Employment Role: {{employment.role}}
• Employment Seniority: {{employment.seniority}}
• Display Location : {{location}}
• City: {{geo.city}}
• Country: {{geo.country}}
• Latitude: {{geo.lat}}
• Longitude: {{geo.lng}}
• State: {{geo.stateCode}}
• Postal Code: {{geo.postalCode}}
• Country Name: {{geo.countryName}}
• Bio: {{aboutme.bio}}
• Gender: {{gender}}
• Company website: {{domain}}

On the Premium and above plans, you have more information given by Drift Intel! 

• Github Handle: {{github.handle}}
• Github Followers: {{github.followers}}
• Twitter Handle: {{twitter.handle}}
• Twitter Followers: {{twitter.followers}}
• Facebook Handle: {{facebook.handle}}
• LinkedIn Handle: {{linkedin.handle}}
• Metrics Raised: {{metrics.raised}}

For more information on mapping to specific MAPs/CRMs, check out our integrations help doc section.