Google Analytics

Drift

Definition

Message Received

message

fires when the user receives a message from a team member or bot.

Playbook Fired

conversation:playbookFired

fire whenever a playbook fires to a site visitor (regardless of user activity)

Playbook Dismissed

conversation:playbookDismissed

fired when the user dismisses a message from a playbook by clicking on the close button next to the message.

Message Sent

message:sent

fires when the user replies to a conversation.

Playbook Clicked

conversation:playbookClicked

triggered when the user interacts with a playbook from a greeting by clicking on the message or the widget button.

Button Clicked

conversation:ButtonClicked

event fires when the user clicks on a button in chat as a response to a question.

As an example, you could use this for custom event tracking in an external system or triggering a particular event on your website in response to a button press with certain text during a conversation.

Chat Started

startConversation

This event tracks when a site visitor starts a conversation, not the bot.

We recommend and provide the first interaction client event for tracking first messages in all conversations (including the ones initiated by a bot playbook).

First Interaction

conversation:firstInteraction

event fires for the first site visitor message in each unique conversation thread, or each distinct conversation ID, associated with a bot playbook.

Email Captured

emailCapture

fires when the user identifies through an email capture campaign, completes an email capture form inside the widget, or if they simply type their email into a message.

Meeting Booked

scheduling:meetingBooked

fires when the user books a meeting with a member of your team.

Phone Number Captured

phoneCapture

fires whenever a user provides a phone number in chat. Currently, it only works for US phone numbers.