Optimizely provides A/B testing tools in which two versions of a web page can be compared for performance and multivariate testing and is one of the worlds leading experience optimization platforms.  Combining the power of Optimizely and Drift allows you to unlock additional ways to determine which bots perform best to different segments of your customers. 

Optimizely has been kind enough to write up a blog about how you can increase ROI from Drift Chatbots with Experimentation along with a step by step guide.

To view this informative blog, just click here.